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Do you ever get frustrated by how difficult it is to get your voice heard and to achieve your goals in the business world? Well, maybe you need a dose of Corporate Caffeine! Join Dacia Coffey, your personal Chief Marketing Officer, to explore ideas on how to be heard, be seen, and be successful in the business world. Each week, Dacia and her team will chat with people from business-to-business organizations who have broken through plateaus and overcome problems, so you can fire up your own marketing and effectiveness.
Episodes
Wednesday Dec 21, 2022
Wednesday Dec 21, 2022
Aaaand that’s a wrap! On today’s episode and our final episode of 2022, we dive into Marketing Trends of 2023 with Dacia and special guest Daisy McCarty. With the ever-changing scope of Marketing, what can we expect to see in the next year? From LinkedIn Influencers to figuring out the value of using AI to enhance your efforts, we are ready to take on the new challenges we may face. If you’re a B2B marketer who is ready to learn the next steps and get ahead of the game this episode is for you!
Tune in now!
On today's episode we talk about:
- Which trends actually need to be followed?
- How do you decide what marketing efforts will actually make a difference?
- How to optimize your current leads list
- How to unlock creativity with clients
- What is buyer’s remorse and how to get over it
- People don’t buy products & services, they buy solutions
- The importance of video
- What’s the role AI should play in marketing?
- Should you be including texting in your marketing?
- The rise of B2B influencers
- Why impressions are back
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