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Do you ever get frustrated by how difficult it is to get your voice heard and to achieve your goals in the business world? Well, maybe you need a dose of Corporate Caffeine! Join Dacia Coffey, your personal Chief Marketing Officer, to explore ideas on how to be heard, be seen, and be successful in the business world. Each week, Dacia and her team will chat with people from business-to-business organizations who have broken through plateaus and overcome problems, so you can fire up your own marketing and effectiveness.
Episodes
Monday Feb 14, 2022
Monday Feb 14, 2022
Interested in free marketing tools for your business?
Check out some of our free resources below! https://www.themarketingblender.com/resources/
Today, Kyle and Dacia talk with Michael Mirau, who is the CEO of Active Leadership, a business coach, and a business strategist who has over 30 years of experience scaling and transforming businesses.
In today's episode, we discuss:
- Michael tells us how he got into academics and the corporate world
- The power of setting goals
- The challenges of working in a corporate setting
- How Michael pivoted his career
- Learning how to sell
- Misconceptions about sales
- Learning how to learn
- The difference between coaching and consulting
- Why marketing is so critical to business
- Ducktape marketing
- The war for talented employees
- The importance of communicating
- What is the economic value of effective onboarding
- Why everybody’s in sales
Want to connect directly with a marketing expert?
Reach out here! https://www.themarketingblender.com/contact-us/
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