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Do you ever get frustrated by how difficult it is to get your voice heard and to achieve your goals in the business world? Well, maybe you need a dose of Corporate Caffeine! Join Dacia Coffey, your personal Chief Marketing Officer, to explore ideas on how to be heard, be seen, and be successful in the business world. Each week, Dacia and her team will chat with people from business-to-business organizations who have broken through plateaus and overcome problems, so you can fire up your own marketing and effectiveness.
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Wednesday Sep 21, 2022
Wednesday Sep 21, 2022
Some people think we will soon be in a recession, forcing all businesses to figure out how to market in a recession. Some believe we are there already, while others think we still have some time.
Honestly? From the perspective of marketing in a recession and learning how to market in a recession, it's irrelevant.
Change will always be part of this crazy world. But, here's the good news: Anytime there is change, there is an opportunity to prepare to be the best version of yourself and business.
That’s why today’s topic is focused on Preparing and Prioritizing in a Recession.
Today, we will dive deep into this topic today and discuss:
- Values you need to hold onto
- How to prepare for a recession
- The importance of customer relationships
- Prioritizing customers
- Changing priorities
- Late-stage business deals and sales cycles
- Prioritizing the ‘easy’
- How to make the right cuts
Curious about how to market in a recession?
Schedule a time to talk with a marketing expert HERE: https://bit.ly/3xhEgWM
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